Brianna Leavell Contact

Where Ideas Meet Execution.

I’m a senior project manager who brings people, processes, and creative ideas together to deliver impactful digital experiences. From website launches and creative production to political campaigns and cross-functional initiatives, I lead projects from initial strategy and kickoff through execution, launch, and beyond.

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  1. KickoffGoals, scope, and who decides what
  2. PlanningTimelines, dependencies, and risks
  3. ExecutionDesign, build, and steady client updates
  4. LaunchReadiness checks and final approvals
  5. HandoffDocumentation and next steps
Brianna Leavell smiling, wearing a white blazer and sage green trousers

A Little About How I Work

I’m a project manager who thrives at the intersection of creativity, strategy, technology, and execution.

Throughout my career, I’ve helped teams take ideas from an initial concept to a finished product, whether that’s launching a political campaign, refreshing a website, coordinating a podcast production, or managing a collection of creative deliverables across multiple channels.

My approach is equal parts strategic and hands-on. I build the processes that keep projects organized, establish clear expectations with clients and stakeholders, coordinate designers and developers, and proactively identify risks before they become roadblocks.

I believe the best project management creates space for great work to happen. That means making complexity manageable, communicating clearly, and giving teams the structure and support they need to deliver.

The Work Behind the Work

End-to-End Project Leadership

Websites, creative productions, campaigns, and cross-functional initiatives, led from kickoff through launch and handoff.

Brand and Creative Launches

Brand identities and creative launches, with designers, developers, strategists, and stakeholders working from one shared plan.

Multi-Channel Campaign Launches

Coordinated digital launches for campaigns across web, email, text, and paid media.

Creative Deliverables of Every Kind

Podcasts, ebooks, videos, webinars, presentations, and other creative assets.

  • Strategic Project Leadership

  • Client and Stakeholder Management

  • Creative and Technical Coordination

  • Process Development and Operational Efficiency

  • Workflow Design & Project Management Systems

  • Resource Planning & Delivery Management

Bringing Creative Ideas to Life

I manage creative projects from kickoff through delivery, coordinating designers, developers, clients, and stakeholders to bring digital experiences and creative assets to life. My work spans website development, branding, and multimedia production, with a focus on clear communication, efficient workflows, and reliable execution. Across 40+ website and branding projects, I’ve helped turn creative vision into tangible results through organized, collaborative project leadership.

Website Refresh

Arizona Democratic Party Website Refresh

Connecting client needs, creative direction, and technical execution to deliver a website refresh from start to finish.

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Organization
Arizona Democratic Party
Website
azdem.org
Role
Senior Project Manager and Client Manager
Team
In-house Design and Development
Platforms
WordPress, Pantheon, Cloudflare

Overview

The Arizona Democratic Party needed a refreshed website experience. I led project management and client coordination throughout the project lifecycle, partnering with the internal design and development team to move the work from kickoff through launch.

My Role and Responsibilities

  • Led project kickoff and established the project plan, scope, and working process.
  • Coordinated the wireframing and design-to-development workflow.
  • Served as the primary client management point of contact.
  • Coordinated internal design and development resources.
  • Managed timelines, deliverables, feedback, and stakeholder communication.
  • Oversaw the project through launch, helping ensure the team stayed aligned on requirements and next steps.
Podcast and Video Production

Real Creative Leadership Podcast

Managing the details behind high-profile creative production so the content and the people creating it can shine.

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Client
Adobe Executive Creative Director
Role
Senior Project Manager
Platforms and tools
Zoom and relevant audio and video production tools
Project type
Podcast and video series

Overview

This project involved coordinating podcast and video production for a high-profile creative leadership series featuring an executive creative leader at Adobe. I managed the logistics and production workflow behind the content, ensuring guest coordination, technical preparation, and creative deliverables stayed organized throughout the process.

My Role and Responsibilities

  • Coordinated high-profile guest management and scheduling.
  • Managed audio and video run-throughs ahead of recording.
  • Organized production timelines and key deliverables.
  • Coordinated podcast and video production workflows.
  • Managed the creation of supporting creative assets, including social media content.
  • Kept stakeholders informed and helped ensure the various deliverables progressed in alignment.

Launching Campaigns With Purpose

Political campaign launches demand careful coordination across creative, digital, and technology teams, often on tight timelines with multiple workstreams moving simultaneously. I bring structure to that complexity, aligning branding, websites, email, text messaging, and paid media within a coordinated launch plan.

From client management and cross-functional collaboration to timeline oversight and launch readiness, I keep teams aligned and deliverables moving from planning through execution. 15+ political campaign launches supported, coordinating the digital assets and moving pieces that bring campaigns to life.

Multi-channel Campaign Launch

Congressional Campaign Launch

Coordinating the people, platforms, and deliverables behind a multi-channel political campaign launch.

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Project
Multi-channel campaign launch
Role
Senior Project Manager and Client Manager
Platforms and tools
Figma, WordPress, Pantheon, Cloudflare, NGP, Facebook, Google Search
Campaign details
Available on request

Overview

I led project management and client coordination for an integrated political campaign launch spanning branding, website development, email fundraising, text messaging, and paid media. The project required coordination across multiple workstreams, creative deliverables, technical platforms, and stakeholders to prepare the campaign for launch.

Scope of Work

  • Branding and creative development
  • Website build and launch
  • Email fundraising setup
  • Text messaging program coordination
  • Paid media campaign coordination

My Role and Responsibilities

  • Served as senior project manager and primary client manager.
  • Coordinated project kickoff, requirements, scope, and timelines.
  • Managed dependencies across branding, web, email, text, and paid media.
  • Coordinated creative and technical teams to keep deliverables aligned.
  • Managed client feedback, approvals, and communication.
  • Tracked launch readiness, risks, and outstanding deliverables.
  • Coordinated final steps leading to launch and the transition into ongoing execution.

Tools That Make Projects Work Better

Great project management goes beyond keeping individual projects on track. It’s about building repeatable processes, creating clarity, and giving teams the tools they need to work more efficiently.

I’ve developed templates, documentation, and project management resources that streamline workflows, improve visibility, and create consistency across teams—making it easier to stay organized, collaborate effectively, and deliver successful projects.

Word

Discovery and Pre-Onboarding Template

A centralized planning document that brings together everything needed to set a new client or campaign up for success. It captures client and stakeholder information, contract and scope details, goals and KPIs, deliverables, key milestones, and discovery notes. It also includes a structured discovery call agenda and guiding questions to ensure important details are covered from the start.

Use it to: streamline pre-kickoff preparation, align internal teams on client expectations and project requirements, and lead focused discovery conversations that establish a strong foundation for successful project delivery.

Download template (Word)
Word

Client Onboarding Brief Template

A centralized overview that gives the team a clear, shared understanding of a new client and what’s needed to get started. It captures key dates, onboarding status, team contacts, technology platforms, essential resources, outstanding questions, and potential risks—all in one place.

Use it to: create a seamless handoff from sales to the delivery team, establish visibility into onboarding progress, and ensure everyone has the information and resources they need to start the engagement with confidence.

Download template (Word)

Have a Project in Mind? Let’s Connect.

Whether you’re building a team, launching something new, or looking for a project manager who can bring clarity and structure to complex work, I’d love to connect.

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